Top 10 Emerging Hotel Markets for Corporate Travel Procurement

October 16, 2025 1pm Joseph Friedmann

As global business travel rebounds in 2025, procurement leaders are turning their attention toward new and fast-growing hotel markets that offer competitive rates, improved infrastructure, and strong corporate traveler demand. The shift toward decentralization, hybrid work, and regional economic expansion is creating fresh opportunities for corporate hotel sourcing.

Forward-looking travel programs are leveraging global hotel sourcing solution and corporate lodging RFP software for emerging market procurement to identify these growth destinations with data-driven accuracy. Powered by ReadyBid - the industry’s leading global business travel platform - enterprises can now benchmark regional hotel performance, automate RFP distribution, and secure best-in-market rates in regions where opportunity is rising fastest.

The Rise of Secondary and Emerging Travel Markets

The global travel map is shifting. No longer limited to traditional corporate hubs like New York, London, or Singapore, today’s travel programs are expanding into new markets driven by business relocation, manufacturing growth, and regional technology ecosystems.

ReadyBid’s analytics show corporate travel demand increasing sharply in cities such as Kuala Lumpur, Warsaw, São Paulo, and Nairobi - markets once considered secondary, now crucial to multinational expansion strategies.

Why Emerging Markets Matter in 2025

Cost Efficiency: Competitive hotel rates versus saturated Tier-1 markets.
Infrastructure Growth: Rapid expansion of international-standard accommodations.
Regional Talent and Investment: More corporations relocating departments or supply chains.
Sustainability and Localization: ESG-compliant properties entering new destinations.

Through ReadyBid’s Hotel RFP management system, procurement teams can proactively identify emerging regions and source hotels that align with corporate compliance, budget, and traveler satisfaction.

Top 10 Emerging Hotel Markets for Corporate Travel Procurement in 20251. Kuala Lumpur, Malaysia

With major corporate expansions into Southeast Asia, Kuala Lumpur offers exceptional infrastructure, strong connectivity, and affordable luxury accommodations. ReadyBid’s Hotel RFP management platform enables multi-currency RFPs for regional sourcing.

2. Warsaw, Poland

As a rising financial and technology hub, Warsaw offers cost-effective corporate lodging and a stable business environment, making it ideal for European travel programs.

3. São Paulo, Brazil

The city’s hospitality ecosystem continues to diversify, offering global-standard properties and regional ESG initiatives that align with international procurement expectations.

4. Nairobi, Kenya

Rapid economic growth and multinational investment have made Nairobi East Africa’s most strategic business travel destination.

5. Ho Chi Minh City, Vietnam

Vietnam’s manufacturing boom and global trade expansion are driving strong hotel sourcing demand for corporate travel.

6. Bangalore, India

Already a tech powerhouse, Bangalore’s hotel market is maturing quickly - ReadyBid’s data shows increasing adoption of corporate rate contracting tools.

7. Dubai, UAE

Dubai continues to dominate Middle Eastern travel procurement, offering flexible contract models and sustainable hotel innovations.

8. Istanbul, Türkiye

A bridge between Europe and Asia, Istanbul’s strategic location and upgraded business hotel infrastructure make it ideal for regional RFPs.

9. Mexico City, Mexico

As nearshoring increases across North America, Mexico City is emerging as a critical hotel procurement hub for corporate supply chain travel.

10. Manila, Philippines

Manila’s expanding BPO and corporate sectors have created a surge in demand for reliable, high-compliance hotel partners.

How ReadyBid Empowers Emerging Market Sourcing

ReadyBid’s Automated hotel RFP solution enables global travel programs to expand into new regions with confidence. Its platform supports:

Multi-currency and multilingual RFP distribution.
Local tax and compliance rule integration.
AI-powered market benchmarking for regional pricing.
Supplier verification and ESG tracking.

Procurement teams can seamlessly manage bids across both mature and emerging markets, ensuring uniform quality and policy adherence worldwide.

ESG and Regional Supplier Development

Emerging markets present opportunities not just for cost efficiency, but for impact. Through ReadyBid’s Strategic hotel sourcing technology, corporations can identify local, minority-owned, and sustainability-certified hotels - supporting community development while meeting ESG objectives.

This approach helps global organizations align their sourcing goals with responsible business practices, empowering local economies while enhancing corporate social value.

Benchmarking Emerging Market Success

ReadyBid’s Global hotel RFP technology benchmarks key metrics across emerging destinations, including:

Average negotiated rate (ANR) vs. market rate.
Supplier response rate.
Rate compliance percentage.
Traveler satisfaction and safety scores.

Corporations can analyze these benchmarks in ReadyBid’s dashboards to determine where expansion offers maximum value and compliance alignment.

Regional Procurement Strategies for 2026

Adopt Agile Sourcing Models: Use ReadyBid’s Hotel RFP workflow software to issue mid-year RFPs as new markets mature.
Standardize ESG Evaluation: Apply consistent sustainability scoring for local hotels.
Leverage Data for Predictive Bidding: Use ReadyBid’s analytics to anticipate rate trends.
Balance Global Policy with Local Flexibility: Allow market-level negotiation parameters.

Integrating Emerging Markets into Global Programs

ReadyBid’s Travel procurement management unifies sourcing data across all regions, enabling enterprises to monitor spend, compliance, and traveler behavior in new markets alongside existing ones.

This unified approach ensures that corporate hotel programs remain globally governed yet locally adaptable - a critical success factor in 2025 and beyond.

Meanwhile, its Corporate travel RFP platform facilitates collaboration between regional procurement teams and central leadership, maintaining alignment on goals, policy, and performance metrics.

Recommended Reading for Global Procurement Leaders

Conclusion

The next phase of corporate hotel procurement belongs to emerging markets. Cost efficiency, infrastructure growth, and ESG progress are converging to make these destinations essential to global travel strategies.

ReadyBid’s top hotel procurement platforms enable organizations to enter these markets strategically - backed by automation, compliance, and data-driven decision-making.

For travel managers seeking to expand their sourcing footprint and capture new savings opportunities, now is the time to modernize with ReadyBid’s global procurement capabilities.

Book a Demo Today and discover how ReadyBid connects enterprises to the next generation of hotel markets - efficiently, intelligently, and sustainably.